Media releaseJuly, 2024
Future Food Systems (FFS) is proud to announce the inclusion of international bakery company ARYZTA as an industry partner in the Cooperative Research Centre (CRC). This partnership marks a significant step forward in advancing Australia's agrifood sector and fostering innovation in the industry.
ARYZTA brings with it a strong commitment to delivering above-market growth through innovation and customised premium product development. With a business model dedicated to addressing local market needs and creating value for customers and consumers, ARYZTA is well-aligned with FFS's vision for the future of food systems.
Dr James Krahe, CEO of FFS, expressed his enthusiasm for the collaboration, stating, "We welcome Seán and ARYZTA into our ecosystem of industry partners. Having another multinational company join enhances the diversity of the existing partnership group allowing us to better address the challenges of our sector and build towards a stronger and more resilient future through collaboration and innovation."
The partnership between ARYZTA and FFS opens doors to exciting projects in logistics, automation, and value-adding that will not only benefit the partnership but also contribute to the broader agrifood sector. Leveraging FFS's connections to research, industry, and government, both organisations are poised to unlock new opportunities and drive innovation in the field.
At the recent For Food’s Sake Summit hosted by FFS in Perth, Seán Masterson, Regional Managing Director of ARYZTA APAC, underscored the significance of joining the CRC. Masterson highlighted the importance of collaboration and innovation in addressing the challenges facing the agrifood sector and expressed confidence in the partnership's ability to drive positive change.
FFS and ARYZTA look forward to working together to drive innovation, address challenges and create a more sustainable and resilient agrifood sector for Australia and beyond.