Our populous northern neighbour is hungry for premium produce – and a new, comprehensive guide from the Australia Food & Grocery Council aims to help export-ready food and beverage producers make the most of the opportunities this presents.
The AFGC’s Food and Beverage Export Guide to Indonesia, launched at an online event on 23 September 2020, includes detailed information on Indonesia’s economy, food and beverage market landscape, supply chains and regulatory framework for import procedures.
It is “a practical, data-driven tool” that will help Australia’s food and beverage manufacturers maximise the export opportunities our populous, increasingly urbanised northern neighbour presents, said AFGC Deputy CEO Dr Geoffrey Annison.
Dr Annison said the guide will help Australian food and beverage exporters get a clear understanding of the current market for food and beverage products in Indonesia, incorporating information on changing consumer behaviour, category insights and the regulatory landscape, and listing key stakeholders in Indonesia.
“Indonesia is a top 10 export destination for the Australian food and beverage sector and promises to be an important growth market,” Dr Annison said.
The Indonesia-Australia Comprehensive Economic Partnership Agreement (IA-CEPA), entered into force on 5 July 2020, will “help build supply chains in both the countries”, he added.
Funded by a grant from the Australian Government Department of Agriculture, Water and Environment and supported by the Australian Trade and Investment Commission (Austrade), the guide is based on extensive research conducted by independent market-intelligence firm Euromonitor International.
Sources
New guide builds insights into Indonesia export opportunities I Australian Food & Grocery Council
Indonesian Food and Beverage Market Insights: Launch of AFGC’s Export Guide to Indonesia I Austrade